Logo Design
Flexible style
There are no style limitations. Logo and brand identity work adapts to what the client likes and the company story calls for. The work is not complete until the client is in love with what they see.
Layout exploration
Designing the symbol and lettering pieces of a logo is just the first step of providing the client what they’ll need for adding their brand. A diverse and creative set of layouts helps fit every use case.
Concept phase
After interviewing the client about style preferences, brand narrative, and expectations, many concepts are explored (see set of Y markings) before presenting a Top 3 for them to choose from.
Brand markings
Sometimes, clients request additional brand markings to be created alongside their new logo (see the MamaFuerte set), such as labels or statements to be used across internal or marketing materials